Brand

Reception of AI ads ‘sharply negative’ as brand beefs, misinformation brewed

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If you watched the 2022 Crypto Bowl or the 2000 Dot Com Bowl, you might be used to ads from one sector dominating Super Bowl commercial breaks. During Sunday night’s lackluster game, it became increasingly clear that this year would be known as the AI Bowl. Fifteen of the 66 commercials aired were either for … Read more

Allu Arjun says it’s ‘baseless’ he had 42 rules for brand manager; initiates legal action against her after backlash

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Brand manager Kaveri Baruah recently made claims about Allu Arjun and his team on a podcast. She claimed she was handed a list of 42 dos and don’ts before meeting him, including not to look him in the eye. After the backlash for the claims Kaveri had made, Arjun broke the silence and stated that … Read more